Dissing yourself is an effective way to prevent other people from dissing you. It’s called self-deprecation and De La Soul takes it to the extreme for what might be hip-hop’s first critic-proof album. De La Soul Is Dead utilizes skits to tell the story of three thugs, led by a guy named Hemroid, who decide to give their new tape a listen after stealing it from a kid they just beat up. They’re listening as you are, in real time, stopping the cassette to state their opinions between tracks.

It’s a clever concept; check for read-along dialogue and comic illustrations in the featured booklet; one that loses its ironic charm if the album is indeed “garbage”. Thus the rap trio, along with producer Prince Paul, do everything in their creative power to make it match the qualitative level of their Rising debut. That it does. The two projects are actually quite similar; twenty-something tracks of mostly good songs with a quirky assortment of samples and bits planted about.

my rating : 4 of 5

1991